Privacy Policy

Welcome to www.healthination.com (the "Website(s), referred to herein sometimes collectively as either the "Website" or "Website(s)"), operated by HealthiNation, a New York company ("HealthiNation", "we", "our", or "us"). This Privacy Policy is intended to inform you about how HealthiNation collects and uses your personally identifiable information ("PII") and other information in operating our Website(s).

How does the Website Work?
The Website offers anonymous browsers and users who voluntarily provide us with certain PII (collectively "you" or "your") in connection with access to various health-related information. You do not have to provide any PII to us in order to use the Website, but you may voluntarily submit certain PII if, for instance, you wish to receive our newsletters or wish us to respond to a request. By using the Website, you consent to the collection and use of your information as described herein. HealthiNation may need to change this privacy policy and how we handle PII from time to time in order to address new issues, evolving technologies, changes on our sites, or business practices. HealthiNation will post those changes so you will always know what information we gather and how we might use that information. Please refer back to this policy regularly.

What type of PII does HealthiNation collect from you and how do we use it?
As stated above, you may provide certain PII to HealthiNation in order to have access to certain features on our Website(s). Such PII shall include basic biographical and contact information, e.g., your name and email address. We may also ask you for general statistical, non-PII about yourself and your interests. Unless you provide PII to HealthiNation through the Website, we will not collect any PII from you. HealthiNation may provide your PII to various entities who work on behalf of or with us. These entities may use your PII to help us fulfill your requests in connection with our Website(s) and to help us communicate with you about different resources offered as part of the Website(s). For example, we may transfer information collected at registration, including PII, to service providers and other third parties who assist us in running the Website, and/or third party vendors in order to execute transactions requested by you.

HealthiNation values your trust. HealthiNation does not share any of your PII with any third parties for direct marketing or related other purposes, and will only use this information to service your opt-in requests, such as receiving our HealthiNation newsletters.

Under what circumstances may we release PII?
We may release your PII if we believe such release is necessary to comply with the law (e.g., a legal process or a statutory authorization), to apply or enforce our customer agreements, to protect our rights or property, to protect Website users from fraudulent, abusive, or unlawful use of the Website, or if we reasonably believe that a danger to any person requires disclosure of such PII.

You acknowledge that HealthiNation is located in the United States of America ("U.S.") and will process and store your information in the U.S., and that as a result, U.S. governments, courts or law enforcement or regulatory agencies may be able to obtain disclosure of your information through the laws of the U.S.

What other information does HealthiNation collect?
We also collect anonymous and aggregate information from you about your preferences in navigating the Website by using cookies, action tags and other methods. Cookies are small text files that identify your computer. We may use cookies to, among other things, monitor Website usage, customize Website features, identify your computer's operating system and browser, and complete transactions. An action tag is a small, graphic image on a webpage that is designed to allow the website owner or a third party to monitor who is visiting a website by collecting the IP address of the computer to which the tag is sent, the URL of the webpage that the tag comes from and the time that such webpage was viewed. Tags may be associated with cookie information. We may also use such anonymous and aggregate information for promotional purposes.

What information does HealthiNation allow its advertising partners to collect?
Third-party cookies are used for targeting and retargeting of online advertising. Third-party cookies are also used for measurement and analysis of audience data including market research.

HealthiNation incorporates third-party cookies to collect usage data for the purposes of targeting advertising on HealthiNation website and partner properties, and for retargeting advertising to visitors after they leave HealthiNation properties as well. Should consumers want to opt-out of tracking with these third-party cookies or simply find more information about entities involved in online advertising, HealthiNation encourages users to visit the Network Advertising Initiative ("NAI") website at http://www.networkadvertising.org/.

HealthiNation incorporates additional third-party cookies for the purposes of market research, as we tracking audience data for measurement of demographic, geographic, and other similar attributes. These types of cookies cannot be individually opted-out; users that do not want to be tracked should use the "Private Browsing" and/or "Do Not Track" feature in their web browser. Typical partners that HealthiNation uses for market research include but are not limited to comScore, Omniture, Google Analytics, Crossix, and Compete.com.

What types of targeted ads might be shown as the result of third-party advertising tracking?
Ads appearing on our web sites may be delivered to you on behalf of HealthiNation as well as any of our third party advertising companies. Information about your visits to our sites, such as number of times you have viewed an ad, date/time at which the ads were shown, the advertisers' cookies, and the IP address of the computer you use (but not your address or other Personally Identifiable Information) is used to serve ads to you on our sites. We do not have access to the cookies that may be placed by our third party advertising companies. We share web site usage information about visitors to our sites with these companies for the purposes of managing and targeting advertisements, measuring their effectiveness, and for market research analysis on our sites. For these purposes, we and the third-party advertising companies that we use may note some of the pages you visit on our sites.

What types of cookies might be used?
In order to track your use of our sites, "cookies" are employed. We use two types of cookies -- so-called "browser cookies" and "Flash cookies". Browser cookies (also called "HTTP cookies") are pieces of information that are sent by web sites and stored in your computer's hard drive, which provide you a service by allowing us to recognize your computer to save you from having to re-enter the same data every time you visit our web sites. They also allow us to learn how visitors use our web sites. This user data is aggregated for tracking purposes primarily by tallying pages viewed throughout our web sites and logging Internet Protocol ("IP") addresses, browser types, general geographic origin of access to our sites and similar aggregated usage data. Flash cookies (also called "Locally Stored Objects" or "LSOs") work in a similar manner to browser cookies and are also used to remember settings and preferences and to track usage. However, they relate to certain Flash content such as animations, quizzes, interactive features, and videos, are stored differently on your hard drive and are managed through a different interface than the one provided by your web browser. In general, Flash cookies are more persistent and can store more data that browser cookies.

I really don't want my page visits to be tracked at all. How do I disable tracking again?
As described above, in the course of serving advertisements to the site, our third-party advertisers may place or recognize a browser or Flash cookie on your hard drive. However, if you turn cookies off (whether browser or Flash cookies), you will not have access to some HealthiNation features and services.

• If you do not want to receive browser cookies, you may set your browser to reject them.
• If you wish to disable or delete Flash cookies, you should consult the Help file for your Flash application.
• If you want to fully opt-out of all tracking, HealthiNation recommends that you use the "Private Browsing" and/or "Do Not Track" features of your browser.

Who stores the PII information we collect for our email newsletter?
HealthiNation maintains a secure database, via our email database service provider Constant Contact, in which we store the user information you may provide to us. We contract with Constant Contact in order to distribute our electronic newsletters. Therefore, if you opt in to receive our newsletter, your email address is shared with and housed on Constant Contact's database(s).

How do we store information and how long do we store it?
HealthiNation takes steps consistent with commercially reasonable industry standards to secure any PII collected from you from loss, misuse, unauthorized access and destruction while under our control. Please note that despite our efforts to protect information provided to us, we cannot guarantee that such information will not be lost, disclosed or accessed by accidental circumstances or by the unauthorized acts of others. HealthiNation stores the information you provide to us in an active database in perpetuity, subject to our discretion, unless you opt-out.

Does HealthiNation provide links to other websites?
HealthiNation may provide links to other websites or resources of possible interest to you. Because we have no control over such websites or resources, the collection and use of your PII and other information by such websites shall be subject to the policies and procedures of such websites and not this Privacy Policy. You should consult privacy policies for all other sites, as HealthiNation has no control over information submitted to or collected by such third parties.
HealthiNation sometimes offers contest, sweepstakes, or promotions sponsored or co-sponsored by third parties. These third parties may obtain PII that visitors voluntarily submit to participate in the contest, sweepstakes, or promotion. HealthiNation has no control over the third-party sponsor's use of this information. The Website will notify you at the time of requesting PII if third-party sponsors will be provided with such information.

What are our policies regarding children?
HealthiNation will not knowingly collect PII from anyone under thirteen (13) years of age.

Do we have a mechanism to address the removal, change of, or amendment to PII and complaints about the handling of information that we collect?
If you wish to remove, change or amend the PII that you have submitted to HealthiNation, please send us an email requesting such removal, change or amendment to privacy@healthination.com. If you have questions or concerns about any of our information collection or handling practices, please contact us at privacy@healthination.com.

LAST UPDATED: October 2011