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Meet The HealthiNation Team

People who are passionate about empowering you

Raj Amin, CEO & Co-Founder

Raj Amin

CEO & Co-Founder

Why I'm A Part of HealthiNation:
Health is complicated, but knowledge gives everyone the power to act. With new outlets like internet video and video-on-demand, we can give people information in a better way and make it easier for people to stay healthier longer.

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More about Raj:
Raj Amin is a pioneer in digital interactive media, having played a leading role in creating many businesses that have allowed people to find video content in new ways. As the son of two physicians, he has long believed that consumerism has been missing from the world of medicine for a long time. Prior to founding HealthiNation, he was an original member of the executive team at N2 Broadband, a leader in the digital TV products, which was acquired in 2005 by Tandberg TV. There he forged the company's relationships with media companies including HBO, Showtime, Turner Networks, MTV Networks and Warner Bros Studios. He led the company's entry into the on-demand advertising space, launching its AdPoint™ advertising platform to Comcast and helping to create new standards for on-demand advertising across the cable industry. Prior to N2 Broadband, Raj led advertising product strategy for Replay TV, an early DVR pioneer based in Silicon Valley. Raj also managed new business initiatives in digital media at Scientific-Atlanta (now a Cisco company), having established interactive TV partnerships including Microsoft, Oracle, and IBM, and managed strategic initiatives for new consumer services such as video-on-demand and internet on TV.

He currently serves as a Board Member for Musicians On Call, a non-profit organization dedicated to bringing live and recorded music to the bedsides of patients in healthcare facilities around the country to promote and complement the healing process for patients, families and caregivers. He has been a Board Member for the Cable Television Association of Marketing’s New York Chapter, and was a steering member of the Innovations in Digital Advertising Program. He was also an investor in the broadway revival of A Raisin in the Sun, which won 3 Tony Awards. Raj received concurrent bachelor’s degrees from the University of Pennsylvania's Management and Technology Program, through the Wharton School of Business and the Moore School of Engineering and Applied Science.

Tony Estrella, COO & Co-Founder

Tony Estrella

COO & Co-Founder

Why I'm A Part of HealthiNation:
Good health is something that many of us take for granted until you don’t have it anymore. When this happens, finding help can be hard, not only for you, but for your friends and family too. No one should feel like they can’t ask questions, or that they are alone in their experience. I want to make a difference in people’s lives by helping them learn how to take better care of themselves, connect with people that can help them find inner strength, and become more empowered to be healthy.

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More about Tony:
Tony has a diverse healthcare background with experience in product marketing, management consulting, and venture capital. Prior to co-founding HealthiNation, Tony was a product manager at Pfizer, Inc, for a $1+ Billion drug where he developed product strategy and marketing initiatives. He is experienced in the strategic development and implementation of cross-functional marketing programs among patients, physicians, and managed care.

Tony's prior experiences include co-founding a medical device company focused on patent development, evaluating early-stage investment opportunities as a Summer Associate with TL Ventures, and is a former strategic and technical consulting manager with Accenture. Tony is an alumnus from the University of Pennsylvania's Wharton School of Business (MBA), London Business School, and the University of Pennsylvania's School of Engineering and Applied Science (Electrical Engineering).

Dr. Holly Atkinson, MD Internal Medicine

Holly Atkinson, MD

Chief of Medical Affairs

Why I'm A Part of HealthiNation:
I joined up with HealthiNation because it’s a terrific group of dedicated people who are making a huge impact in the world. By providing consumers with compelling and useful on-demand health information, we help people transform their lives. Getting people to change their behavior—even a little—is extremely powerful; it the number one factor influencing health and well-being. It doesn’t get much better than that!

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More about Holly:
She has worked in print, broadcast television and online media for both medical professional and consumer audiences. Dr. Atkinson is an assistant clinical professor in the Department of Medicine and Co-director of the Advancing Idealism in Medicine Program at Mount Sinai School of Medicine, and an adjunct professor of public health at Weill Medical College of Cornell University. In addition, she is medical editor-in-chief of www.everydayhealth.com, a leading health website. She is also past president and a member of the board of directors of Physicians for Human Rights, a Nobel Peace Prize-winning health and human rights organization.

Dr. Atkinson was the Chairwoman of iVillage Health Initiatives and resident physician on iVillage.com. She was also a founder as well as President and CEO of Reuters Health Information, Inc. Prior to joining Reuters, Dr. Atkinson was at Lifetime Medical Television for 10 years where she served as Senior Vice President of Programming, overseeing all of the continuing medical education programs aired on the network.

Dr. Atkinson was also the founding editor of the consumer newsletter HealthNews for the Massachusetts Medical Society, publisher of the New England Journal of Medicine, and served as its editor-in-chief for more than 12 years. Dr. Atkinson has also been a columnist for New Woman magazine and a resident physician on DrWeil.com and iVillagehealth.com.

Dr. Atkinson has an MD from the University of Rochester School of Medicine and Dentistry, and an MS from the Columbia University Graduate School of Journalism. She graduated Phi Beta Kappa from Colgate University with a BS in biology. She is a Fellow of the American College of Physicians.

Jennifer Haggerty Chief Financial Officer

Jennifer Haggerty

Chief Financial Officer

Why I'm A Part of HealthiNation:
It feels terrific to be part of a company dedicated to producing common sense health and wellness information that makes people feel secure and informed about what we all need to know.

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More about Jennifer:
Jennifer has been involved with media and technology companies throughout her career and has extensive leadership experience managing financial resources to build solid, successful businesses.

Prior to joining HealthiNation, she held corporate development and general management roles at DoubleClick, The NPD Group, and Citigroup. Jennifer began her career developing sound financial management practices and executing corporate finance and strategic alternatives at the investment banks Bear Stearns and Veronis Suhler Stevenson.

Jennifer holds degrees from Smith College, the London School of Economics and Columbia Business School.

John Piccone VP Sales & Business Development

John Piccone

VP Sales & Business Development

Why I'm A Part of HealthiNation:
Knowing that healthy living leads to a better and longer life is only half the battle. Acting upon it is the hardest part. By joining HealthiNation I hope to help people liver healthier through our informative video programming.

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More about John:
John brings over 14 years of cross platform advertising, media and technology experience to HealthiNation Prior to joining HealthiNation, John was a founding member of 24/7 Real Media, a leading interactive advertising services company where he served in a range of roles, including business development, sales management and product management. John has been generating marketing efforts on behalf of publishers, agencies and advertisers through media representation, search engine marketing, ad serving, analytics and video management services in Europe and the United States since 1994.

Previously, John was a founding member of Publicitas Advertising Services, a clearinghouse for national newspaper advertising, acting as Technical Sales Representative of its proprietary advertising technology and services. A graduate of Allegheny College, John enjoys his spare time with his wife and two children.

Beverly Doughty VP of Affiliate Partnerships

Beverly Doughty

VP of Affiliate Partnerships

Why I'm A Part of HealthiNation:

It is exciting to be a part of a company that has the ability to help us transform our quality of life by living healthier lives and when illness does strike, to provide the information we need to develop a successful game plan.

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More About Bev:
Bev is an industry veteran with over 20 years experience in the cable television, entertainment and technology industries. With a diverse background that includes programming, marketing and technical operations she brings a wealth of experience to the new media marketplace.

Serving as Senior Vice President of Marketing for TVN Entertainment, Bev developed the product and marketing strategy for many new programming packages for the On Demand platform. As General Manager of the Entertainment Services Division at DIVA Corporation in Redwood City, California, she led the programming, marketing and technical operations activities for the company. She was instrumental in the launch of the nation’s first commercially deployed VOD systems and managed the company’s sales, marketing, programming and integration teams. Bev’s early career was spent at Home Box Office where she negotiated affiliation agreements with cable operators and provided marketing programs to improve HBO’s market share.

Bev was named “Woman to Watch” by Multichannel News in 2004 and was also recognized as Cable’s 100 Heavy Hitters by CableFax Magazine in 2001. Bev is a graduate of Rutgers University.

Mike Brennan, VP and General Manager Health & Productivity Management

Mike Brennan

VP and General Manager Health & Productivity Management

Why I'm A Part of HealthiNation:
Throughout my career I have seen the positive effects that technology has had in helping physicians and companies improve health outcomes for patients. With its innovative video approach to health education, I believe HealthiNation has tapped into a vision that will have a revolutionary impact on the way people learn about and manage their health.

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More about Mike:
Prior to joining HealthiNation, Michael was the Chief Marketing Officer & SVP of Sales for SHPS Inc, a $200M provider of health management and benefit administration services. In previous career experiences, Michael has been responsible for sales, marketing, and business development functions in technology-based businesses. He served as VP of Sales & Marketing at Wedmedx pioneering the development of an innovative radiology information system that was acquired by McKesson Corporation in 2001. At Hawk Medical Supply (later acquired by General Medical Corporation), Mike was the VP of Sales & Marketing delivering value to physicians through medical supply distribution. Previous to that, Michael led innovative technology initiatives at Industry.Net, AT&T Wireless Services, and IBM.

Michael is a graduate of Carnegie Mellon University, where he earned his degree in Industrial Engineering and Economics. Michael obtained his MBA from the Harvard Graduate School of Business.

Lisa Connelly, Vice President, Broadband Strategy & Implementation

Lisa Connelly

Vice President, Broadband Strategy & Implementation

Why I'm A Part of HealthiNation:
I am a very strong believer in practicing good health habits everyday to keep my mind and body fit. I have often wished I could let others know just how good it feels to have control over your health, and now I can!

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More about Lisa:
Lisa has extensive experience in consumer marketing with a special focus in interactive health website development and marketing. She most recently came from WeightWatchers.com, where she spent six years developing innovative online tools, resources, and community that helped to extend Weight Watchers global presence. Previous to Weight Watchers, Lisa managed internet products at American Express and developed innovative wellness and health management marketing programs for Oxford Health Plans, including the popular Healthy Bonus Program for Oxford Members. Lisa holds a degree in Communications from the University of Pennsylvania.

Stuart Rohrer VP Analytics and Technology

Stuart Rohrer

VP Analytics and Technology

Why I'm A Part of HealthiNation:
Today's internet and cable TV create unprecedented opportunities to inform, educate and persuade people. I'm proud to be part of the HealthiNation team, harnessing this new media power to help millions of viewers take control of their health.

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More about Stu:
A true digital pioneer, Stu has been building online information services for more than 20 years. Before joining HealthiNation, he helped create some of the first video-on-demand channels seen on cable television while a vice president at Rainbow Media. Previously, he was executive producer for early Internet and online services launched by Prodigy, America Online and News Corp., and managing producer for the first online forays by The Washington Post and The New York Times.

Stu has applied his passion for digital media to a great variety of topics, including health care, personal investing, travel, fantasy sports, shopping, photography, science and fitness. A graduate of Yale, he earned an MBA studying the media business at UCLA. When he's not staring into a computer screen, Stu spends his time running and playing tennis in New York City, where he provides tech support to his wife and two daughters.

Brendan Anderer, Senior Producer

Brendan Anderer

Senior Producer

Why I'm A Part of HealthiNation:
I joined HealthiNation because I believe good medical information should be available to anyone. I also believe that information should be clear and helpful. Here at HealthiNation, I am able to combine a passion for journalism and the desire help others by producing segments that inform and inspire.

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More about Brendan:
Brendan is an experienced news segment producer with 10 years of television experience, spending the last eight years with NBC News, MSNBC and CNBC. He has a strong background of combining news and entertainment for a TV audience, with a significant focus on consumer issues including health and fitness. Most recently, Brendan was a producer for the "TODAY" show, the leading morning news program. Brendan has produced a variety of healthcare education segments, and brings a "story telling" approach to delivering healthcare information to consumers.

Preeti Parikh MD, Medical Director of Programming

Preeti Parikh, MD

Medical Director of Programming

Why I'm A Part of HealthiNation:
As a physician, I feel it is equally important to educate patients about their health as it is to treat their illnesses. I joined HealthiNation with the goal of empowering people by providing knowledge to patients on health and wellness topics. I believe that health information that is accurate and understandable can make a big impact on public health.

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More about Preeti:
Dr. Preeti Parikh is a Board-Certified Pediatrician holding degrees from The Mount Sinai School of Medicine, Robert Wood Johnson Medical School, and Columbia University. She currently is a Clinical Assistant Professor in the Emergency Medicine and Pediatrics Departments at the Mount Sinai School of Medicine. She also works in private practice in New York and New Jersey. Dr. Parikh is actively involved with the American Academy of Pediatrics and through multiple leadership positions she has helped educate pediatricians on how to become effective advocates in the area of children's health care legislation and policy.